Want to know whether you people aren’t replying because they never saw your email or because they don’t like? In this guide, we’ll show you how to do G Suite email tracking which will allow you to track email opens and location.

G Suite Email Tracking - How to Track Email Opens & Location

We’ll also share some benefits of tracking emails in this guide just in case, you aren’t sure as to whether email tracking is a useful feature.

How to Track Email Opens

To do G Suite email tracking, you are going to need two things.

  1. Google Chrome.
  2. G Suite.

While Google Chrome isn’t a great browser for many aspects, it is great for one great reason.

Extensions.

And that’s exactly what you will need to track email opens and the location of emails.

Why?

As G Suite which is essentially Gmail, but for emails with custom domains, doesn’t allow for email tracking as it is.

There’s no hidden Gmail trick for that.

That’s because if Gmail had such a feature, it would create too much controversy.

With that said, there are extensions for that, and this is where MailTag comes in.

MailTag is an email tracker that allows you to do exactly what you want to do, which is to track your email opens in G Suite.

How do you do it?

  1. Download the MailTag extension from the Chrome Store.
  2. Connect it to your email account.
  3. Send emails and see when people open them.

Here’s an overview of how MailTag looks:

How to Track the Location Your G Suite Emails Are Opened From

Tracking the locations of emails for many isn’t as useful as tracking when an email is opened, but still, it brings quite a few perks.

Such as the fact you can know what timezone someone is in meaning you can send your future emails to them from the right timezone.

To track the location of your G Suite emails, you are also going to use MailTag.

MailTag is one of the only email trackers that offer location tracking. Once upon a time, there were more trackers that offer that feature, but they removed it.

To check where an email was opened:

  1. Go to the MailTag dashboard.
  2. Press on Inbox.
  3. Drag your mouse over the email of your interest.
  4. Click on DETAILS.

…And just like that, you will now see where your emails were opened from.

If you search other guides for how to track email opens, you will be told that you can simply copy the header of the email, and then putting it into the right website, and while you can do that, it doesn’t work well.

Why? As with platforms like Gmail or G Suite, the tracking the header of an email will often lead to a server of Gmail or G Suite that isn’t based where your recipient is based.

You can try that out by sending an email by yourself.

The way that MailTag’s method works is that the IP of the person that opens your email is collected, and then displayed, when you are using the MailTag extension.

So why should you do G Suite Email Tracking?

Not everyone needs an email tracker, but almost everyone sends a ton of emails. Data shows that most of us spend between 1/3 to almost half of our work time on sending emails.

That’s absolutely crazy.

There’s no need for that.

And there are many reasons for that such as not being productive enough, but it also goes down to how we all go about email.

  1. Most of us don’t have a schedule.
  2. We don’t know what we are doing wrong with our emails meaning we spend unnecessary time writing follow-ups and writing the wrong things.

And this is where email tracking comes in.

With MailTag you get the data about your emails giving you a clear picture into which emails work and which don’t.

And then if someone isn’t replying because they didn’t open your email, 1). You know they didn’t reply because they didn’t see the email & 2). You can send an automatic follow-up with MailTag.

Top 5 Benefits of Email Tracking Software

And for that reason, email tracking makes sense.

We spend a lot of time on emails even if that’s not our main gig in our job, and by using email tracking, we can learn which types of emails are more effective, to then save time.

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